Okuta Labs provides advisory services with one focus: the financial durability of small businesses — janitorial and facilities, HVAC and the trades, landscape, MSP/IT, and similar. We help owners find and fix what quietly caps durable growth: revenue that resets each year, a customer or two that's grown too large, a business that runs through the owner.
A few short questions — about two minutes long. Free, and no obligation.
Most small businesses hit the same wall: growth that depends on the owner, revenue that resets every January, and one or two customers too big to lose. Pushing harder against those tends to make the business busier without making it meaningfully bigger.
In our experience, the businesses that grow durably deal with the base first — making the revenue they already have more predictable and less concentrated — so growth builds on itself instead of leaking out the back. It’s a different set of moves than “sell more,” and it’s the one most owners haven’t had a clear, outside read on.
Answer a few questions about your business and we’ll send back a specific read on what’s helping and hurting your growth right now — the levers most likely to matter for your business.
An Opportunity Score — our own plain-language read on how growable and durable the business looks today.
Named growth levers — the specific things likely capping growth right now, in order of impact.
What we’d look at together — where the upside likely sits, and what a questionnaire honestly can’t determine.
Free, and about two minutes long — no obligation.
Commercial janitorial & facilities, landscape & grounds, HVAC and the mechanical trades, MSP/IT-managed services, pest control, fire & life-safety, waste & recycling, B2B services on retainer — and other businesses built on recurring, contracted revenue. Typically $1M–$20M in revenue.
Okuta Labs is an advisory firm with a deliberately narrow focus: small businesses, and the specific moves that make them more durable, less dependent on the owner, and earn more over time. It’s the only kind of business we work on.
Our background is in corporate finance and technology advisory — the analytical, numbers-first side of building value. We’ll be straight about what that means: we haven’t run a janitorial route or an HVAC crew, and we won’t pretend to tell you how. You already know how to run the business.
What we bring is the kind of strategic and financial analysis usually available to much larger companies — the perspective a corporate strategy team would offer, made practical for a business your size. It’s meant to add to what you already know from running it: a clear, outside read on where the real opportunities and trade-offs sit.
The report is genuinely free, and it isn’t a lead-in to a product, a subscription, or anything you’re expected to buy. We make money in one way only: when an owner decides the work is worth doing and hires us for a specific project — and only after you’ve seen the value of working together.
We’re advisors, not brokers, and there’s nothing else we’re quietly trying to sell you. If that ever changes, you’ll hear it from us plainly, in writing, before it touches a word of our advice.
A clear, free read on your growth — specific to your business.
Complete in under 2 minutes.
Yes. The report and, for some owners, the first call are both free. We only charge if we end up working together on a specific project — and only after you’ve seen the value.
We use it to prepare your report and, if it looks like a fit, to follow up personally. We don’t sell it, share it, or feed it into a marketing machine. If you’d rather we delete it once the report is sent, just say so.
You’ll see a short summary on screen, and your full report arrives by email shortly after. If your business looks like a strong fit, we may follow up personally — no pressure either way.
No. It’s a directional, indicative read to frame a conversation — not a formal valuation or appraisal.
Go ahead. If you’re earlier-stage, the report still points you at the right things to build. If you’re larger than we typically work with, we’ll tell you and point you toward the right people.